Udemy - Marketing Management Masterclass - 13 In 1 Mba Level Course

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[ TutGee.com ] Udemy - Marketing Management Masterclass - 13 In 1 Mba Level Course
  • Get Bonus Downloads Here.url (0.2 KB)
    • ~Get Your Files Here ! 1 - Overview of Marketing
    • 1 - What is Marketing English.srt (6.4 KB)
    • 1 - What is Marketing.mp4 (31.7 MB)
    • 10 - Changing Face of Marketing in the Digital Era English.srt (5.0 KB)
    • 10 - Changing Face of Marketing in the Digital Era.mp4 (28.7 MB)
    • 11 - Digital Marketing English.srt (9.2 KB)
    • 11 - Digital Marketing.mp4 (139.0 MB)
    • 2 - Difference between Marketing and Selling English.srt (4.5 KB)
    • 2 - Difference between Marketing and Selling.mp4 (21.4 MB)
    • 3 - Marketing is Everything English.srt (3.7 KB)
    • 3 - Marketing is Everything.mp4 (17.3 MB)
    • 4 - History of Marketing English.srt (2.8 KB)
    • 4 - History of Marketing.mp4 (10.4 MB)
    • 5 - Marketing Philosophies Marketing Orientation English.srt (7.6 KB)
    • 5 - Marketing Philosophies Marketing Orientation.mp4 (26.9 MB)
    • 6 - What is Marketed English.srt (6.4 KB)
    • 6 - What is Marketed.mp4 (27.4 MB)
    • 7 - Marketing Mix 4Ps of Marketing English.srt (10.1 KB)
    • 7 - Marketing Mix 4Ps of Marketing.mp4 (37.1 MB)
    • 8 - Marketing Mix 7Ps of Marketing English.srt (5.4 KB)
    • 8 - Marketing Mix 7Ps of Marketing.mp4 (23.7 MB)
    • 9 - Needs Wants and Demand English.srt (2.0 KB)
    • 9 - Needs Wants and Demand.mp4 (8.8 MB)
    10 - Product New Product Development and Product Life Cycle
    • 81 - Product English.srt (2.2 KB)
    • 81 - Product.mp4 (9.2 MB)
    • 82 - Product Levels The Customer Value Hierarchy English.srt (2.9 KB)
    • 82 - Product Levels The Customer Value Hierarchy.mp4 (15.8 MB)
    • 83 - Product Mix Width Length and Depth English.srt (4.1 KB)
    • 83 - Product Mix Width Length and Depth.mp4 (20.8 MB)
    • 84 - Product Line and Brand Extensions English.srt (4.6 KB)
    • 84 - Product Line and Brand Extensions.mp4 (23.6 MB)
    • 85 - New Product Development English.srt (3.6 KB)
    • 85 - New Product Development.mp4 (22.8 MB)
    • 86 - Stages in New Product Development English.srt (3.3 KB)
    • 86 - Stages in New Product Development.mp4 (22.1 MB)
    • 87 - Product Life Cycle PLC English.srt (4.9 KB)
    • 87 - Product Life Cycle PLC.mp4 (24.7 MB)
    • 88 - Strategies for Different Stages of Product Life Cycle English.srt (3.8 KB)
    • 88 - Strategies for Different Stages of Product Life Cycle.mp4 (17.0 MB)
    • 89 - Managing Product and Brand Portfolios English.srt (2.0 KB)
    • 89 - Managing Product and Brand Portfolios.mp4 (11.4 MB)
    11 - Price and Pricing Strategies
    • 90 - What is a Price English.srt (3.5 KB)
    • 90 - What is a Price.mp4 (15.2 MB)
    • 91 - Setting the Price English.srt (3.6 KB)
    • 91 - Setting the Price.mp4 (15.2 MB)
    • 92 - Setting the Price Pricing Objectives English.srt (3.9 KB)
    • 92 - Setting the Price Pricing Objectives.mp4 (13.8 MB)
    • 93 - Setting the Price Demand English.srt (2.9 KB)
    • 93 - Setting the Price Demand.mp4 (10.1 MB)
    • 94 - Setting the Price Costs English.srt (4.0 KB)
    • 94 - Setting the Price Costs.mp4 (15.0 MB)
    • 95 - Setting the Price Competition English.srt (2.0 KB)
    • 95 - Setting the Price Competition.mp4 (7.3 MB)
    • 96 - Setting the Price Pricing Methods English.srt (5.8 KB)
    • 96 - Setting the Price Pricing Methods.mp4 (21.0 MB)
    • 97 - Setting the Price Final Price English.srt (5.2 KB)
    • 97 - Setting the Price Final Price.mp4 (25.7 MB)
    • 98 - Adapting the Price English.srt (8.6 KB)
    • 98 - Adapting the Price.mp4 (36.0 MB)
    • 99 - Changing the Price English.srt (3.8 KB)
    • 99 - Changing the Price.mp4 (16.4 MB)
    12 - Place Marketing Channels
    • 100 - Place Marketing Channels English.srt (3.4 KB)
    • 100 - Place Marketing Channels.mp4 (8.8 MB)
    • 101 - Why do you require a Marketing Channel English.srt (3.4 KB)
    • 101 - Why do you require a Marketing Channel.mp4 (13.6 MB)
    • 102 - Classification of Marketing Channel Intermediaries English.srt (1.4 KB)
    • 102 - Classification of Marketing Channel Intermediaries.mp4 (4.5 MB)
    • 103 - Marketing Channel Levels English.srt (4.5 KB)
    • 103 - Marketing Channel Levels.mp4 (14.8 MB)
    • 104 - Marketing Channel Flows English.srt (1.6 KB)
    • 104 - Marketing Channel Flows.mp4 (5.0 MB)
    • 105 - Marketing Channel Design Decisions English.srt (7.0 KB)
    • 105 - Marketing Channel Design Decisions.mp4 (22.0 MB)
    • 106 - Distribution Strategies English.srt (4.6 KB)
    • 106 - Distribution Strategies.mp4 (19.1 MB)
    • 107 - Push Vs Pull Strategy English.srt (1.9 KB)
    • 107 - Push Vs Pull Strategy.mp4 (6.1 MB)
    • 108 - Marketing Channel Management Decisions English.srt (8.5 KB)
    • 108 - Marketing Channel Management Decisions.mp4 (27.0 MB)
    • 109 - Marketing Channel Conflict English.srt (5.6 KB)
    • 109 - Marketing Channel Conflict.mp4 (16.9 MB)
    13 - Promotion Integrated Marketing Communications IMC
    • 110 - Promotion Integrated Marketing Communications IMC English.srt (6.0 KB)
    • 110 - Promotion Integrated Marketing Communications IMC.mp4 (22.7 MB)
    • 111 - Communication Process Communication Model English.srt (2.4 KB)
    • 111 - Communication Process Communication Model.mp4 (8.8 MB)
    • 112 - Consumer Response Hierarchy Models English.srt (3.7 KB)
    • 112 - Consumer Response Hierarchy Models.mp4 (13.0 MB)
    • 113 - Promotional Mix Tools of Integrated Marketing Communications English.srt (1.0 KB)
    • 113 - Promotional Mix Tools of Integrated Marketing Communications.mp4 (3.7 MB)
    • 114 - Advertising English.srt (7.4 KB)
    • 114 - Advertising.mp4 (26.1 MB)
    • 115 - Sales Promotion English.srt (3.0 KB)
    • 115 - Sales Promotion.mp4 (12.0 MB)
    • 116 - Public Relations English.srt (5.6 KB)
    • 116 - Public Relations.mp4 (19.4 MB)
    • 117 - Direct Marketing English.srt (1.8 KB)
    • 117 - Direct Marketing.mp4 (5.8 MB)
    • 118 - Personal Selling English.srt (1.7 KB)
    • 118 - Personal Selling.mp4 (4.5 MB)
    • 119 -

Description

Marketing Management Masterclass - 13 In 1 Mba Level Course



https://TutGee.com

Last updated 11/2021
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 2.55 GB | Duration: 7h 19m

Learn 'Marketing Management' subject in a simplified way through 13 comprehensive sections by a leading Professor

What you'll learn
You will learn various concepts of marketing, right from an overview of marketing to marketing Mix - 4Ps and 7Ps of marketing.
You will learn marketing research and segmentation, targeting and positioning (STP).
You will learn consumer and business buying behaviour.
You will learn branding, product life cycle (PLC) and Product strategy.
You will learn how a firm /company price a product and what are the pricing strategies.
You will learn how a firm creates marketing / distribution Channel.
You will learn about integrated marketing communications (IMC), including advertising and sales promotion.
Requirements
There are no prerequisites to take this course.
No prior marketing knowledge required - The course will start from the basics.
Description
If you are a student of 'Marketing Management' subject as a part of your MBA/BBA/M.Com/B.Com or related curriculum, this course will help you understand all the concepts with relevant examples in the simplest manner. This MBA level course covers most of the marketing curriculum taught all across the world through books by leading authors like Philip Kotler, Kevin Keller, Gary Armstrong, Charles Lamb, Joseph Hair, Noel Capon and so on.5 Star Reviews and Comments:Umut Çeli̇köz - Very informative course! Had so much more than I expected purchasing the course. Awesome value for money and lecturer's passion is very evident and INFECTIOUS. THANK YOU, THANKS :))Emmanuel Kwabena Appiah - I took this program to help me clarify lessons in my ongoing marketing management class for my MBA program. The content, delivery and examples were so perfect. I wrote the exams with knowledge gained from the videos instead and not from the class. I still remember the delivery so vividly. Perfect content for marketing course. Thanks prof!Ivana - Great course with simple explanation of definitions.Mohamed Naseef K - Superb experience, I have got examination points to elaborate with examples. I am so happy to recommend to this type of classes. I faced my marketing examination only with this class, very helpful and thanks to our sweet teacher Mr. Vijay. -----------------------------------------------------------------------------------------------------------------------------------------------------------------------In 13 sections, this course helps you learn Marketing through 119 videos.In this course,We begin with the definition of Marketing and discuss the role and importance of Marketing in a business. Then it is followed by Marketing Mix - 4Ps and 7Ps of Marketing.Then questions like - 'How do you create Customer Value' and 'how do you identify the needs of the customers' are answered through concepts of Customer Value and Marketing Research.We also try to understand the Consumer as well as Business Buying Behaviour.'How do you identify a market segment' and the processes involved in Targeting and Positioning are discussed in the course.The concepts related to Branding, Product Strategy, Product Mix, Product Life Cycle and New Product Development have been discussed.We also review the concepts of Price and Pricing Strategies with Price Adaptations and Price Changes.We also learn about Marketing / Distribution Channels, Channel Levels and Channel Design Decisions.Then finally we learn about Advertising and Promotions with Public Relations, Direct Marketing, Personal Selling and Digital Marketing.All the above concepts have been simplified through real world examples from leading companies of the World. All the concepts have been discussed with a talking head video and slides to make learning better and faster.This course also comes with:~ Lifetime access with all future updates ~ Fast and Friendly support in the Q&A - Comments section~ Udemy Certificate of Completion~ A 30 Day "No Questions Asked" Money Back Guarantee!'Buy Now' this course risk free and master the subject area of Marketing.See you there...

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Udemy - Marketing Management Masterclass - 13 In 1 Mba Level Course

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2.6 GB
seeders:1
leechers:36
Udemy - Marketing Management Masterclass - 13 In 1 Mba Level Course

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