Lynda - Learning Conversion Copywriting

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Learning Conversion Copywriting [TutsNode.com] - Learning Conversion Copywriting
  • 12_Using persuasive frameworks - PAS.mp4 (27.2 MB)
  • 01_Why conversion copywriting.mp4 (25.7 MB)
  • 05_VOC research - How to mine reviews quickly.mp4 (23.9 MB)
  • Ex_Files_Learning_Conversion_Copywriting.zip (102.0 KB)
  • 13_Web copy - Turn your outline into a first draft.mp4 (23.3 MB)
  • 06_Finding your what, finding your how.mp4 (22.4 MB)
  • 20_The one test.mp4 (22.2 MB)
  • 09_Offer optimization.mp4 (21.3 MB)
  • 02_The conversion copywriting process.mp4 (21.2 MB)
  • 17_The you rule.mp4 (21.2 MB)
  • 21_Validating clarity with five second tests.mp4 (19.7 MB)
  • 03_What is the voice of the customer (VOC).mp4 (19.6 MB)
  • 08_List, offer, copy - What to know before you write.mp4 (19.0 MB)
  • 11_Overview of persuasive frameworks.mp4 (16.1 MB)
  • 15_Email copy - Write an email using VOC.mp4 (15.5 MB)
  • 10_Stages of awareness.mp4 (15.2 MB)
  • 04_Must-use techniques to find your message.mp4 (14.5 MB)
  • 14_Email copy - Plan a sequence using VOC.mp4 (14.2 MB)
  • 18_Using persuasive copywriting formulas.mp4 (12.9 MB)
  • 16_Experiment to find your better practices.mp4 (12.8 MB)
  • 19_The even if technique.mp4 (12.3 MB)
  • 22_Let the data drive your next steps.mp4 (12.0 MB)
  • 07_Collecting VOC from your customers.mp4 (10.6 MB)
  • TutsNode.com.txt (0.1 KB)
  • [TGx]Downloaded from torrentgalaxy.to .txt (0.6 KB)
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Description


Description

Conversion copywriting teaches you how to write compelling marketing copy that converts online prospects to customers. This course walks you through all the basic steps of conversion copywriting. Instructor Joanna Wiebe begins by teaching you how to think about conversion rate optimization from a strategic perspective, and then goes into the three steps of the conversion copywriting process. Joanna teaches you how to borrow messages from customers, including how to define, find, and research the voice of the customer (VOC). She explains how to find the what and how in your VOC, then what to do with your VOC. Next, she takes you through how to use proven frameworks to organize messages on a page, as well as how to write a first draft for web and email copy. Once your first draft is complete, Joanna shows you how to use copywriting formulas to increase the persuasive power of your headlines. Plus, learn how to make conversion copywriting an ongoing practice.

Last Updated 1/14/2021



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Lynda - Learning Conversion Copywriting

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Download torrent
405.1 MB
seeders:12
leechers:6
Lynda - Learning Conversion Copywriting

Torrent hash: 582CA048E3F9AFEDCB0B6DC5E708AB2BB059A92F