[ FreeCourseWeb ] Lynda - Introduction to Business Analytics

[ FreeCourseWeb.com ] Introduction to Business Analytics

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MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz, 2 Ch
Skill Level: Beginner | Genre: eLearning | Language: English + .srt | Duration: 33 Lectures (1h 22m) | Size: 453.2 MB
Data is an extremely valuable resource. But without study, it can't be used to create a data-informed strategy. Business analytics helps organizations leverage data to make better, more informed decisions. This course is a basic introduction that lays out the foundations of analytics in an easy-to-understand and engaging manner. Expert John David Ariansen explains why data is so powerful, what insights really matter, and how to use common analysis tools and techniques. Additionally, John David explores data source maps, database management, and all the various data sources that may be encountered. By the end of the course, you should have the skills necessary to start collecting, tracking, and analyzing a variety of data, including sales, marketing, and psychographic metrics.
Topics include:
Driving decisions with data
Three types of analytics
Data tracking tools
Statistics for analysts
Creating a data source map
Managing data
Visualizing data
Finding sources of high-quality data
Tracking data

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